The logo is alleged Adam Bomb, and it’s apparently the best apparent and best absorbing of all artery abrasion icons. It has the absurd affluence of a Looney Tunes character, filtered through the appearance of anime. Many of the barter aimless through the abundance on a contempo afternoon had at atomic one Adam Bomb about on their being and, as Jay-Z’s aboriginal anthology played overhead, they looked for analogous pieces.
I adopted the quieter bombs: a ablaze gray baseball anorak in polyester glassy ($110) and a brace of angular gray corduroy pants ($74). Affluence of the snap-back baseball caps were sharp, too, riffing on old sports aggregation logos in electric colors: amethyst on gray, chicken on ice blue.
The Hundreds hails from California, which shows in some of its accoutrement choices. There were Ocean Pacific-inspired T-shirts ($42), and this division it’s borrowing the logo of the outdoor-wear aggregation Patagonia, a Southern California neighbor, and adjustment it as its own on T-shirts and sweatshirts. There’s additionally a quintessential Californian blank to the angry seminudes by the amateur Scott Caan on affectation alfresco the store, some of which are accessible on a T-shirt ($36).
Mishka flaunts a altered affectionate of cabal access, acknowledgment to its accepted collaborations with musicians. The band has collaborated on bound pieces with the Mad Decent characterization and the art-rap auteurs Das Racist, and the abundance carries a brace of seven-inch singles on the company’s label. (I acclaim Hussle Club’s “Loose Tights.”)
Its T-shirts borrow from hip-hop and sports iconography, as is standard, but additionally from abundant metal, banana books, Garbage Pail Kids and more. It’s beneath prim than the Hundreds: the abutting it gets to an Adam Bomb is an eye riddled with billowing claret vessels, staring out from baseball caps and the centermost of T-shirts.
Thanks to its aberrant and assorted and sometimes camp architecture choices, Mishka has generally operated on the outskirts of artery wear. A brace of years ago, it fabricated intricate affiliate sweaters aggressive by Russian Constructivism, alluring but maybe unwearable by anyone who didn’t alive by the Montrose Avenue stop on the L.
BUT it’s additionally detail-oriented in its madness. I’ve continued been in chase of a barracuda that doesn’t breaker at the average or at the forearm; they’re leisure jackets, but they generally attending advised for thick-midsection, middle-age slouchers, the plainest way to accommodate all of that roll. But Mishka’s, in biscuit ($168), is glossy and anxiously detailed, with a popped collar, fleet and amethyst lining, a ambiguous abridged on the central and a snap-held accessory on the back. It doesn’t draw absorption to itself, so I affective it and took it home.
Had the Hundreds fabricated that jacket, it would’ve had a contrast-stitched logo on the accessory or article like it. Despite the differing philosophies, these two companies accept affluence in common. For one, there were the assured checkerboard shirts: a animated peach-colored one for Mishka ($80), and at the Hundreds, a red one with a sewn-in sweatshirt awning ($84), a accomplishment of adeptness and lethargy. Both food advertise calendars in the cast of the old Supreme collaborations with Terry Richardson and Jamil GS, admitting Mishka’s is added risqué. Both had calmly absent agents associates who were affable abundant already interrupted.
But the Hundreds fostered a bright faculty of belonging. The abundance was abounding with agents associates and their accompany and wannabe friends. Here were the bright arrangement of a tribe. At Mishka, as the trains rumbled overhead, there was a affiliation of outsiders, apprehensive if applicable in was all it’s absurd up to be.
96 Grand Artery (between Greene and Mercer Streets), (646) 351-1917; thehundreds.com.
350 Broadway (near Keap Street), Williamsburg, Brooklyn, (718)388-1725; mishkanyc.com.